Keeping Berlin’s Next Generation of Innovators

Mar 26 2014Futureminded Group

International Think Tank 2020Plus to stage high-level event to help shape a better future for Berlin.

The international think tank 2020Plus is to bring together the best minds in the civic, business and voluntary sectors to help leaders identify opportunities for building a better future for Berlin.

Key issues will include:

How to engage the Millennial Generation – aged 18-30 – many of whom are struggling with educational and job opportunities, affordable housing and tensions caused by an ageing population.

The 2020Plus Civic and Business Leadership Event is part of an international project, helping business and civic leaders identify challenges to future growth and opportunities for engagement with the next generation.

‘This is especially crucial for Berlin because its population is expected to age considerably in the next ten years and there are recognised areas of tension between Millennials and today’s decision-makers,’ says 2020Plus chairman and keynote speaker Mal Fletcher. ‘We have to address this now, by finding ways to engage the unique talents of this generation while continuing to attract innovative business leaders to the city. The ultimate aim must be a society where everyone is valued and flourishes, from the young to those later in life.’

Among the issues social futurist Mal Fletcher will address in two keynote sessions are the enormous potential Berlin possesses for entrepreneurial business ventures and for social innovation in the civic sector.

‘The focus of the event is engagement with the future of Berlin over the next decade, looking at such questions as how we as leaders might avoid losing the crucial under-30s, persuading them to make Berlin their long-term home,’ adds Mal Fletcher. ‘Our aim is to provide a catalyst for higher levels of confidence and creativity in Berlin’s business and civic sectors. We want to help inspire the development of a natural culture of leadership innovation in the area, by helping entrepreneurs discover new skills and by enabling planners to enhance the lives of future residents. Crucial to this is engagement with the growing third sector of community volunteers.’

The 2020Plus Berlin event is being staged on May 22 in conjunction with the Berlin social enterprise base Futureminded Group. Similar events are being run by the London-based think-tank 2020Plus in major centres in Europe, Australia and South Africa.

The event will pull together invited leaders and influencers in local and regional government, business, education, public services and the third sector. It will create a significant opportunity to network – and to form new alliances for brainstorming in the days ahead.

Keynote speaker and broadcaster Mal Fletcher is a frequent commentator in European media and press, featuring regularly for example on BBC TV and radio. He regularly addresses leadership conferences worldwide on how future change will impact business and communities.

The 2020Plus Berlin event is being held on May 22 at AMANO Rooftop Conference Centre – Rosenthaler Straße 63, 10119 Berlin. It will run from 9:00-12:00 (including buffet breakfast). For more information, click here.

About Futureminded Group:

Futureminded Group is a Berlin-based think tank founded in 2013 that combines research on the challenges the city of Berlin faces with concrete projects supporting positive social change. The think tank’s approach focuses on how social entrepreneurship and leadership innovation can be applied in different sectors to contribute to the well-being of society as a whole. Projects linked to Futureminded Group are the City Kindness Partnerships involving the coordination of volunteers to benefit struggling Kitas, elderly homes, immigrant centers and community hubs as well as the fashion project redco. transforming broken materials into fashion pieces for a social cause.

Further projects are a local campaign to support charity:water, an innovative non-profit organisation based in New York bringing clean drinking water to people in developing countries, and the 2020Plus Berlin Event helping business and civic leaders identify opportunities for building a better future for Berlin. The team consists of 13 researchers, project and event managers from different cultural and educational backgrounds.


Linda Guddat
Press Relations Futureminded Group
m: +49 (0) 176 7029 6463

Download our Press Release (PDF) here.